Lazy guy who wants to become rich

I’m busy right now working on my two new websites. that’s the reason why I didn’t have any post these past few days. So how’s life? Hehe.

Last year when I joined in a Filipino community forum about SEO, I heard so many new acronyms that make me out of the topic.
I had to search for each acronym so that I can relate on their conversation.
While searching, I discovered that the acronyms they are using are called Internet Marketing Acronym. So here are some, hope it will help.

ASP (Application Service Provider) - Deploys, hosts and manages access to a packaged application to multiple parties from a centrally managed facility

CPC (Cost per click) - also known as PPC (Pay per click)

CPI (Cost per Impression) - is a phrase often used in online advertising and marketing related to web traffic. It is used for measuring the worth and cost of a specific e-marketing campaign.

CPA (Cost per Acquisition) - which has to do with the fact that most CPA offers by advertisers are about acquiring something (mostly new customers, prospects or leads). Using the term “Cost per Acquisition” instead of “Cost per Action” is not incorrect. It is actually more specific. “Cost per Acquisition” is included in “Cost per Action”, but not all “Cost per Action” offers can be referred to as “Cost per Acquisition”.

CPM (Cost per mille) also called cost per thousand (CPT) - It is used in marketing as a benchmark to calculate the relative cost of an advertising campaign or an ad message in a given medium. Rather than an absolute cost, CPM estimates the cost per 1000 views of the ad.

CPS (Cost per Sale) - A form of advertising where the customer pays a set price for each sale made through a specific link.

CTR (Click through Ratio) - The number of times an ad or link is shown compared to the number of times it was clicked on.

E-Book (Electronic Book) - A popular resource in Internet Marketing to learn and grow their business. There are e-books on just about every other topic as well.

eCPM (Effective Cost Per Mille) - the cost of every 1,000 ad impressions shown. Gives advertisers an estimate of what they would earn with 1,000 imressions.

IM (Internet Marketing) - Leveraging the Internet in order to advertise a company or product.

PHP (Hypertext Preprocessor) - A server-side, cross-platform, HTML embedded scripting language.

PLR (Private Label Rights) - A common type of articles, templates and ebooks in which you may use and edit but you may not sell or claim full copyright.

PPC (Pay per click) - is an advertising model used on search engines, advertising networks, and content websites/blogs, where advertisers only pay when a user actually clicks on an ad to visit the advertiser’s website.

PPCSE (Pay per Click Search Engine) - A search engine that charges advertisers a fee for each click the advertiser receives.

PPP (Pay per play) - is an online advertising method that plays an audio advertisement on websites. The term “pay per play” comes from advertisers paying for each audio ad played. Also, the web page playing the audio ad is normally paid for each ad they serve.

PV (Page View) - When any given page is open by a viewer. One UV (unique visitor) could create several PV’s.

ROI (Return on Investment) - is the ratio of money gained or lost on an investment relative to the amount of money invested.

ROS (Run of Site) - A non-targeted advertising technique that provides the advertiser with the opportunity to reach a broad audience by running ads throughout a website.

SE (Search Engine) - An Internet tool used to find web-site pages relevant to your search query.

SEP (Search Engine Positioning) - The ranking of a website page for a given search term on a search engine.

SEM (Search engine marketing) - is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs). According to the Search Engine Marketing Professionals Organization, SEM methods include: search engine optimization (or SEO), paid placement, and paid inclusion.

SEO (Search engine optimization) - is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (”organic” or “algorithmic”) search results for targeted keywords. Usually, the earlier a site is presented in the search results or the higher it “ranks”, the more searchers will visit that site.

SERPS - Search Engine Result Pages - The page in which the results of a search engine query are displayed.

UV (Unique Visitor) - One individual visitor to a web-site. If one person visits several pages on the same site it is still one UV.